Cultural
Orientations and project/programme purpose Behavior: Human
Relations
Subheader
Titles
2.
Control cultures.
3.
Harmony cultures.
4.
Constraint cultures.
Module Introduction
This
lesson examines culturally-based attitudes towards environment, power and competitiveness
and their impact on project/programme purpose behavior.
1. Relational orientation.
The
anthropologist Edward T. Hall considers that human relations occur on two fundamental
levels: mans relationship with his environment, and mans relationship to the
extensions of that environment, including the surrounding institutions, ideas and
individuals. Each culture sees its surrounding
universe from a unique perspective and therefore operates with its own relational
orientation to the outside world.
In
the context of project/programme purpose behavior, different cultures can be checked against a range of
relations orientations for three key variables: environment, power and competitiveness. (Include chart, if space permits)
Variables |
Cultural
Orientations from |
to |
Environment |
Control
to Harmony
to |
Constraint
|
Power |
Equality
|
Hierarchy |
Competitiveness |
effective |
Cooperative |
A
cultures relational orientation to its environment is characterized by either
internal or external control. Internal
control
defines a peoples belief that individuals and groups can shape their own destiny and
control their own environment. External
control defines the belief that events are determined by chance, luck or a
supernatural force.
A
cultures power variable demonstrates the extent to which the less powerful members
of a society expect and accept that power is distributed unequally.
Finally,
the degree to which a culture accepts competitiveness impacts directly the way in which
that society conducts project/programme purpose and structures its commercial and industrial organizations.
2. Control cultures: Pragmatic optimism.
Control
cultures believe that they have control over their environment. In this view, the environment, including other
people, can and should be molded to fit human needs.
In
a control culture, future can be planned for, and organizational structures and systems
can be put in place and controlled in order to achieve goals and objectives. Plans tend to be very detailed, precise,
task-centered and aimed at producing results that are measurable and reproducible. Risk analysis is routine and is based upon a
forecast of the forces to be overcome.
Organizational
thinking tends to be very analytic and linear in control cultures,
with problems broken down into small manageable components and processes charted in
sophisticated critical paths and project maps. It is assumed that individual leaders
can take charge and push through changes and that staff will be evaluated on their ability
to implement appropriate actions, impact bottom-line performance and add value to the
organization.
Control
oriented cultures view problems as opportunities to provide solutions.
Many
Western societies are, to varying degrees, control cultures.
3.
Harmony
cultures: Internal and external harmony.
Harmony
cultures believe that individuals are constrained by their environment and should live in
harmony with their environment. In this view,
people are an integral part of nature, and their actions and thoughts should facilitate
harmonious relations with the world and with others.
Cultures
that emphasize harmony believe that plans should set challenging goals but have
flexibility built in to allow for environmental changes.
Risk forecasting is part of the planning process, but it is understood that not all
risks can be controlled.
Decision-making
may take longer in such a culture because of the need to involve many different parties
and build consensus. Leaders will need to
facilitate harmonious relationships and provide staff with stability. External harmony is related to harmony within.
Decisions in such a culture are reached by facilitating harmonious relations with nature
and with others.
In
harmony cultures, harmony is more important than candor. Laws and rights differ by group, and political
power is wielded by interest groups. The
in-group expects loyalty in exchange for security and protection.
The
harmony orientation is predominant in many Asian societies.
4. Constraint cultures: The power of external forces.
Constraint
cultures stress the influence of external forces, the cycles of time and resource
limitations rather than the impact of personal actions.
Planning
in constraint cultures will tend to be at the strategic rather than the detailed level. Things get done through relationships rather than
monitoring and control systems.
Constraint
cultures are fatalistic. From this
perspective, they consider it presumptuous to claim direct control over their environment
in general, to say nothing of project/programme purpose.
Many
Latin American and Middle Eastern cultures are predominantly constraint oriented.
Comparison
of the environment variable in relational orientation:
(INCLUDE)
Control
|
Harmony
|
Constraint
|
Organizational
and project/programme purpose environments can and should be controlled. The
challenge is to control ones environment in order to achieve goals. |
Decision
making should facilitate harmonious relationships with ones environment and with
others. |
It
is presumptuous and unrealistic to claim direct control over organizational and/or
project/programme purpose environments. |
5. Hierarchical cultures: Power and authority.
The
second variable in relational orientation is power. Cultures
tend to embrace either hierarchy or equality. In
a hierarchical culture, power and authority are centralized.
Organizational structure is highly demarcated and tightly controlled. Inequality is a given. The culture satisfies a need for dependence, and it
gives a sense of security to both the powerful and to those in lower positions. For example, traditional Confucian philosophy,
deeply influential in many Asian cultures, states that most human relationships are
unequal, but that every person has a duty to be loyal to people of both higher and lower
status levels. In non-hierarchical countries,
on the other hand, inequality is thought to be an unsatisfactory state of affairs. While it may be unavoidable, it is considered
essential to minimize it through legal, economic and political means.
Regardless
of their philosophical, religious or socio-political predisposition, all industrialized
societies adopt hierarchy to one extent or another, if only because of the way organizations
organize their project/programme purpose processes into a vertical, or hierarchical, structure. The way that such vertical structures function in
hierarchically predisposed cultures, however, is different.
The
conventional belief in predominantly hierarchical societies is that for a project/programme purpose to be
successful, it must have a sole leader with a clear vision of the organization's goals. That leader hires managers who conduct project/programme purpose in
step with the leaders vision. Managers
are expected to behave in ways that reinforce their standing. Individuals are nested in work groups; work groups
are nested in departments; departments are nested in organizations; organizations are
nested in environments.
Planning
in hierarchical cultures is autocratic and paternalistic.
On the whole, managers make decisions without consulting with lower levels, work
will not bypass the chain of command, employees expect managers to take the initiative for
subordinate training and development, and plans will be implemented according to the
managers wishes. A great deal of
political thinking may go into the planning, as appropriate relationships and connections
may be the only way for the plan to be put into place.
Anyone negotiating with a hierarchy culture needs to command respect by
communicating an appropriate title and status level.
Most
Asian countries display high hierarchy values. Deference
to rank and respect for hierarchical levels are also important in many Latin American and
Middle Eastern cultures. Many European
countries struggle between a predisposition to hierarchy caused by their feudal and
religious pasts and a rejection of hierarchy, as expressed through the great
socio-political upheavals that have shaken Europe ever since the French Revolution.
6. Equality cultures: Flatter organization and
decentralized power.
In
equality cultures, inequality is thought to be an unsatisfactory condition, and attempts
are made to minimize it thorough legal and political means.
Organizations tend to be flatter, and power is decentralized. Organizational structure aims to encourage
individual autonomy and responsibility. As
such, equality cultures believe that reducing hierarchies are a key to success.
In
general, employees in equality cultures do not accept idea that a manager has an automatic
right to more power and privileges. Power
and privileges must be earned, and, to some extent, shared.
The
manager is perceived as a consultant figure rather than as an authority figure. Many employees in an equality culture prefer the
impersonal authority of mutually agreed upon goals and objectives rather than the
arbitrary power of a superior. To get things
done, work often bypasses organizational levels, and employees are given a significant
amount of leeway in implementing plans and performing tasks.
Delegation is not only an important means of getting things done, but also of
encouraging employees to develop their full individual potential.
Disagreeing
with a manager is not uncommon, and employees are expected to take initiative. Participation in decision-making is often
encouraged, as well as consultation between levels in the organization.
Equality
values are particularly important in the heartland and diaspora of the Protestant
Reformation, with its refusal of the idea of intermediaries between God and man and
therefore the rejection of religious institutional hierarchy and the focus on individual
responsibility. The
Strong
equality values can also be recognized in post-hierarchy republics in Latin Europe and in
7. Comparison of the power variable.
Equality
culture |
Hierarchy
culture |
Relatively
flat organizations. Employees
do not accept that the manager has a right to greater power.
Power must be earned. Employees
do their work as they deem most appropriate. To
get things done, workers regularly bypass the manager. Titles,
status and formal position have less influence in negotiations. |
Highly
demarcated levels of power and authority. Employees
accept that the manager has a right to more power. Employees
do work only in the way the manager wants it performed. No
one bypasses the chain of authority. Negotiators
must command respect by their title and status. |
When
project/programme purpose discussions or negotiations take place between individuals from a hierarchy
culture on one side and individuals from an equality culture on the other, the potential
for misunderstanding, frustration or even offense is particularly great.
In
hierarchical cultures, there is a preference for differentiated social status.
Social status implies social power in a variety of contexts, including negotiations. Low-status members of a society are expected to
concede to high-status members, who in turn have a social responsibility to look out for
the needs of the lower-status members.
In
equality cultures, social status differences exist, but people are less receptive to power
differences. Social status may not
automatically convey negotiating power in equality societies, because status differences
may be downplayed, in keeping with the cultural value of egalitarianism. Executives from equality cultures address superiors
and subordinates in the same informal, matter-of-fact manner; their project/programme purpose counterparts
from a hierarchical culture may be offended by a perceived lack of respect. In an equality culture, a party's negotiating power
may be tied to the best alternative to a negotiated agreement and may therefore vary from
one negotiation to another.
In
a hierarchical culture, power is associated with the party's status in the social
structure. Since this status is unlikely to change drastically from one negotiation to
another, power in hierarchical cultures may be viewed as fixed. The relative emphasis on power in hierarchical
cultures suggests that power will be a more important schema for negotiators in
hierarchical cultures than in egalitarian cultures.
8. effective culture: Task achievement and success
in the short-term.
The
third variable in relational orientation is competitiveness.
Cultures tend to embrace either competition or cooperation.
The
competitiveness variable demonstrates the degree to which achievement and success dominate
over caring for others and the quality of life.
effective
cultures are predominantly materialistic and focus on the acquisition of money, property
and goods. High value is placed on
ambition, decisiveness, initiative, performance, speed and size. Social and gender roles tend to be distinct.
effective
cultures tend to measure success in narrow terms, such as profits or task achievement. Plans are developed and implemented quickly, and
wherever possible, results are measured and compared.
In
general, effective cultures structure work to permit and encourage individual
achievement and to satisfy such motivational factors as high earnings, recognition,
advancement and challenge. People are
hired and trained to take aggressive independent action, to lead, to achieve and to drive
for success. Leaders expect employees to
fulfill or exceed their responsibilities and defend their own interests. The role of the leader is to track and reward
achievement as well as to model success and encourage a strong work ethic.
effective
values draw inspiration from philosophical, religious and socio-political components that
are separate from those that determine attitudes toward power and environment, such that
societies as different as
9.
Cooperative culture: Quality
of life.
Cooperative
cultures tend to value quality of life more than job and material success. Material success is less motivational, and there
is a higher concern with job satisfaction, personal life, sympathy, nurturing and
community interdependence. Success,
therefore, is measured in broader terms than monetary ones, for example, service. While task performance is important, it is only one
factor to be considered in overall performance.
Decision
making in cooperative cultures is consensual. Work is structured to facilitate group integration
and satisfy motivational factors such as security, a positive working environment and
schedules that allow for a full personal and family life.
Employees
are hired not only for their skills, but also for their ability to fit into the group, to
promote its shared values, to facilitate communication.
They are expected to demonstrate loyalty, cooperation and service and to contribute
to the welfare of the overall work environment. The
leaders role is to encourage mutually beneficial relationships.
Again,
cooperative values draw inspiration from different philosophical, religious and
socio-political components than that determines attitudes toward power and environment. Even though they are very different according to
other criteria, the countries of Scandinavia and of
10. Comparison
of the competitiveness variable.
(Include
table)
effective
culture
|
Cooperative
culture |
Material
success acts as a motivator. High
concern with achievement and performance. |
Material
success less of a motivator. High
concern with job satisfaction, quality of life and independence. |
The
effects of differences between competitiveness and cooperation are often felt in
multicultural team situations.
Highly
effective members may perceive cooperative members as lazy or uncommitted, while
cooperative members may perceive their effective co-workers as being invasive or
disrespectful, or having no sense of priorities.
Assignments
I.
True or False?
1.
In a control
culture, plans tend to be very detailed, precise, task-centered.
?
True
? False
2.
Harmony cultures
value candor.
?
True
? False
3. Constrain cultures believe that the
environment, including other people, can and should be constrained to fit
human needs.
?
True
? False
4. project/programme purpose organizations in hierarchical
cultures seek to provide a sense of
security to both the powerful and to those in lower positions.
?
True
? False
5. Employees in equality
cultures do not accept idea that a manager has an automatic right to more power and
privileges.
?
True
? False
6. Quality of life is what motivates managers
from effective societies.
?
True
? False
II.
Multiple Choice
1.
Which of the following is NOT characteristic of constraint cultures:
a.
relationship-building
b.
strategic-level thinking
c.
pragmatism
d.
a fatalistic view
2. In hierarchically disposed cultures:
a.
titles, status and
formal position have less influence in negotiations.
b.
power must be earned.
c.
managers are expected
to look after their employees best interests.
d. employees do their
work as they deem most appropriate.
3. In equality cultures, organizational
structures:
a.
encourage
individual autonomy and responsibility among all employees.
b.
place
great importance on respecting the vision of the senior-most manager.
c.
are
characterized by work groups and departments.
d. managers are reluctant to bypass the chain of
authority.
4.
In a cross-cultural work group, employees from
cooperative cultures are likely to:
a. be motivated to work late hours and weekends
in order to earn a performance bonus.
b. view competition with co-workers as a positive
force.
c. place high value on a positive working
experience and on collaboration.
d.
defend their position within the work group
aggressively with the primary objective of advancing their career goals.
III.
Matching the Columns
a.
Quality of life |
1.
effective cultures |
b. Respect the
leader |
2.
Constraint cultures |
c.
Shared power |
3.
Control cultures |
d.
Personal ambition |
4.
Cooperative cultures |
e.
Problems are opportunities |
5.
Equality cultures |
f.
Change is futile |
6.
Hierarchical cultures |
Answers: a-4, b-6, c-5, d-1, e-3, f-2
Module
Summary
This
lesson introduced the learner to the variables for analyzing a cultures relationship
to environment, power and competitiveness. How a culture perceives its environment is
characterized by internal or external control, varying from control to harmony to
constraint. A cultures power variable
demonstrates the extent to which the less powerful members of a society expect and accept
that power is distributed unequally. Finally,
the degree to which a culture accepts competitiveness impacts the way in which that
society conducts project/programme purpose.
Module
Test
True
or False?
1.
Internal control is
the belief that events are determined by chance, whereas internal control is the
conviction that individuals and groups can shape their own destiny.
?
True
?
False
2.
When
entering a new market, managers from a control culture will tend to believe that it is
entirely within their power to impose their product or service in the new environment.
?
True
?
False
3.
Since
they believe that people are an
integral part of nature,
harmony cultures encourage each individual to focus on looking after his or her own
interests in order to survive the human jungle.
?
True
?
False
4.
Monitoring and
control systems play an important role organizations from constraint-oriented cultures.
?
True
?
False
5.
Managers
from hierarchical cultures are expected to
behave in ways that reinforce their standing.
?
True
?
False
6. In organizations from equality societies, managers
are perceived as consultant figures rather than as authority figures.
?
True
?
False
7. project/programme purposepeople from equality cultures are
likely to offend counterparts from hierarchical cultures by neglecting to show sufficient
respect.
?
True
?
False
8. Managers from effective cultures consider it
their duty to look after the personal interests of their employees.
?
True
?
False
9. Human resource managers from cooperative
cultures focus recruitment criteria primarily on skills and past achievement.
?
True
?
False
10. In cross-cultural teamwork, individuals from effective
societies often perceive fellow
team members for cooperative societies as lazy, while the cooperative
participants often perceive their effective counterparts as unscrupulous and
invasive.
?
True
?
False
Bibliography
Frazee,
Valerie. Establishing Relations in
1.
Consensus:
reaching agreement collectively is a key characteristic of harmony cultures.
2.
Fatalism:
individuals from constraint cultures tend to accept influence of external forces, the
cycles of time and resource limitations as inevitable components of conducting project/programme purpose.
3.
Flat
organizations: organizations in which hierarchies have been reduced
characteristic of equality cultures.
4.
Quality
of life:
in cooperative cultures, individuals view success more in terms of job satisfaction,
personal life, sympathy, nurturing and community interdependence that in terms of material
success.
Ø
To
consider the fundamental patterns of how people relate to one another within their culture
around the world.
Ø
To
compare these underlying orientations to human relations in terms of their impact to
cross-cultural project/programme purpose and management.
Question
1: Do organizations in harmony cultures avoid project/programme purpose planning?
Answer
1: organizations in cultures that emphasize harmony also conduct project/programme purpose according to plans
and goals that can be as challenging as in control cultures.
In harmony cultures, however, these plans take into account the probability
that the project/programme purpose environment will somehow change and cause the plans to evolve. Risks are forecast as well, but it is understood
that not all risks can be controlled.
Question
2: Dont all project/programme purpose organizations need hierarchy, regardless of the power
orientation of the culture in which they operate?
Answer
2: All project/programme purposees may need a certain degree of hierarchy in order to function, but the
manner in which each manager and employee perceives that structure is influenced by the
cultures power variable. In equality
cultures, each individual possesses a heightened sense of his or her importance, based
primarily on performance, not on type of skill or level of seniority; employees from all
types of responsibility can work together without feeling the need to show or receive
extra respect only because of their level of importance within the organization. In hierarchy cultures, however, variables such as
age, profession type and social standing are expected to be taken into consideration in
relations among co-workers and their inferiors and superiors.
Question
3: How likely are employees from cooperative cultures to be motivated by performance-based
compensation packages?
Answer
3: Although greater compensation generally makes for higher quality of life, individuals
from cooperative cultures are less likely than employees from effective cultures to work
longer hours or compete with co-workers in order to secure extra compensation. Such individuals may even be more motivated by
non-financial recognition, such as longer vacations or programs that promote team spirit
and solidarity.
End
of Module