3. Case Study:
Monitoring Expenditures
Communicating with Internal and External Stakeholders
Maria
Roselli, manager of purchasing and supply, annually submitted budget estimates for the
next years supplies. Because she
underestimated expenditures for the last two months of a previous budget, she exceeded the
budget by 10 percent. Extra funds were taken
from another departments budget, and people in accounting took time from other
responsibilities to straighten this out. Because
of this problem, Marias supervisor asked her to devise a better way of keeping track
of expenditures, so that she would not run short again.
Maria
reviewed systems for monitoring expenditures and selected the one that proved most
successful in organizations similar to hers. She
developed procedures to implement the new system and introduced it at a weekly staff
meeting. Although Marie was excited about the
system, the staff didnt share her enthusiasm. They
expressed considerable resistance toward the procedures.
Most considered the current system the best available and felt that there
was no need to change it. Several argued that the budget problem wouldnt occur
again.
Based on
the reports she read, Maria was convinced that they new system had definite advantages
over current procedures. Before it could be
successfully implemented, however, she needed to overcome her staffs resistance. In thinking through their reluctance, she could not
find any reason for resistance except their preferring the status quo. Therefore, she needed to encourage them to want the
new system rather than the old. She recalled
that two people showed less resistance than others during the staff meeting, but they went
along with the group. So she asked them to
implement the system as a pilot test to see if it was more effective. They agreed.
After six
months, both employees were enthusiastic about the new system. It helped them keep better track of expenditures
while cutting down on paperwork. Other
employees gradually became interested in using the new system; their belief about the old
system changed. Maria concluded that she might
have been more successful at first if she had involved the staff in selecting a new
system. Since she chose it, assuming that its
merits would be obvious, their resistance caught her off guard. She needed to reassess matters and find a way to
encourage them to adopt the system. The pilot
test spared her from ordering implementation of the new system over staff objections.
Source: excerpted from Hultman
The
previous case study provides an example of the challenges managers face implementing
change. On your own, recount a challenging
experience you had implementing change. What
was the change designed to do? What kinds of resistance to the change did your team
exhibit toward you and/or the new policy or procedure? In retrospect, would, could or
should you have done differently to reduce resistance from team members?
Marias experience illustrates the kinds of challenges a manager can face when implementing change. Katzenbach, provides the next example of balancing a traditional management function with a view toward change leadership. Katzenbach explains how a new kind of leader is emerging in our global-local project/programme purpose world. This new kind of leader differs from the traditional manager in mindset, assumptions, leadership phil
osophy, sources of
productivity and innovation, accountability and willingness to risk.
As you read about the
McKinsey case, think about how you see yourself as a manager-leader and of what kind of
leadership your organization encourages and rewards.